When I first heard about Flame, a body spray made by Burger King and marketed as "the scent of seduction with a hint of flame-broiled meat," I thought it was a joke. But it's not. The product ($3.99 per bottle) is real.
The mass purveyor of grilled meat is offering, for a limited time, something even better than their usual piles of beef patties. This week, American men were given the chance to smell like their favourite meat snack with the launch of Flame, Burger King's contribution to the perfume market....Ladies, do you like your men's floppy bits to smell like hamburgers? 'Cuz if you do...YOU ARE SICK!
Flame, a body spray for men, was launched this week online and in a selection of US stores, the list of which can be found on the perfume's website, which is named, appropriately, firemeetsdesire.com.